HISTORY

In the beginning

What is today the Pride of Africa interms of electronics marketing started as a street market at Alaka in Surulere, Lagos, Nigeria. Being a street market, its expansion/growth soon became a menace to the residents in the area and the government of the day had to step in. The market was relocated to Suru but its growth spilled to the Expressway, causing traffic bottleneck.

The Lagos State Government decided to relocate the market again. It was split in two, one half moved to Mile 12 in Ketu and the other half was moved to Alaba in Ojo, now known as Alaba International Market (Electronics).

Alaba International Market (Electronics) took off at its new location in Alaba, Ojo, on April 18 1978. The area then was a forest but the dogged efforts of the founding fathers of this market saw the forest give way to a modern market which has become international in all respects.

Now

Today Alaba International Market (Electronics) stands tall among all organized markets the world over.

The membership of the market now stands at over five thousand shops, excluding attachments and sub-shops. More than two million people transact business in this market daily.

Tomorrow

The vision of the management Association of this market is to ensure that all its members

become e-commerce compliant in the next couple of years. To this end, the

alabaelectronics.com website has been hosted to provide Internet services for its

members. This will also afford its members the use of the market’s own web mail and

thus providing e-mail security and credibility for its members in their dealings with their

international partners.

The Association also plans to upgrade all structures in the market to provide modern

facilities in the market such that buyers and sellers have easy business transactions

concluded within the shortest possible time.

Banking facilities available all over the market has reduced the incidence of carrying cash

overlong distances by customers, thus eliminating the risk of cash loss on their way to the

market. Other modern business facilities are available which make business possible and

easy without physical contact between buyers and sellers in the market.